Working in concert with the executive management team, the VP, Advertising & Sponsorship Sales will build and manage a high performance advertising sales and sponsorship group. S/he will identify key industry verticals and develop compelling advertising sales strategies that enable immediate penetration of each market. The VP will target large national sponsorship partnerships, as well as local advertising prospects in key regions of business expansion and revenue potential. The VP will passionately evangelize the company's mission and growth to all potential advertising and sponsorship partners, both at the client and agency levels.
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The Regional Director, Advertising and Sponsorship Sales will build and manage a successful sales and sponsorship territory. Working with the national head of sales, the Director will identify key industry verticals and develop compelling advertising sales strategies that enable immediate penetration of each market. The Director will target potential sponsorship partners as well as local advertising prospects in the region, and will passionately evangelize the company's value and products to all potential advertising and sponsorship partners, both at the client and agency levels, and be expected to meet or exceed established revenue targets through execution of multi-product program partnerships.
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Sue Igoe UK Managing Director of RecycleBank Sue Igoe is the UK Managing Director of RecycleBank, responsible for leading the growth of RecycleBank’s popular environmental rewards program in the United Kingdom. A founding employee and member of RecycleBank’s Executive Management team, Sue has held responsibility for the technology, rewards, sales and marketing teams, and most recently was the Vice President of Marketing, where she managed the global growth of the RecycleBank brand. |
| Prior to RecycleBank, Sue was a part of the team that launched Agora Partnerships, a micro-venture capital fund that invests in emerging market entrepreneurs in Central America, where she currently sits on the board. Sue helped start a successful online men’s lifestyle magazine in San Francisco that was purchased by Playboy Enterprises, where she later became the Director of Marketing and Events. Early in her career she launched an online division of an international business-to-business publisher in the United States and traveled the world as an International Travel Director for INTRAV, a luxury tour operator. Sue graduated magna cum laude with a BA from Boston College and was on the Dean’s List at Columbia Business School where she earned her MBA. Sue will soon be calling the UK home, with her husband, Seth, and son, Silas. |
